START
MODULE 1: SETTING UP YOUR ACCOUNT
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1.1 Use a great, relevant username and profile picture
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1.2 Fill in your BIO correctly
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1.3 Sync your Instagram account to other social networks
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1.4 Research your competitors
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1.5 Plan, prepare and then act
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1.6 Connect your Instagram account with your contact list
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1.7 Connect your Instagram account with your Facebook list
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QUIZ
MODULE 2: PREPARING FOR A PHOTO SHOOT
MODULE 3: PLANNING THE SHOOT
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3.1 Choose the shooting angle first
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3.2 Identify the main element
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3.3 Predict your pet’s behavior and plan the photo shoot
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3.4 Keep your distance and be invisible
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3.5 Take sleeping and yawning cat photos
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3.6 Use daylight and make sure the sun is behind you
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3.7 You and your cat should be at the same height
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3.8 Use additional light or a light-sensitive lens in low light
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3.9 Take macro photos of your cat
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3.10 Avoid zooming in
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QUIZ
MODULE 4: TRICKS FOR AMAZING SHOTS
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4.1 Take more photos, similar to the most popular (+trick)
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4.2 Use the grid feature or the rule of thirds to center the composition
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4.3 Experiment with props
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4.4 Share behind-the-scenes photos
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4.5 Shoot from the reverse side of the window
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4.6 Take photos in bad weather
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4.7 Take multilayer photos
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4.8 Use series of photos, or “sport” mode
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4.9 Attach an external lens
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4.10 Change your camera perspective, and don’t be afraid to experiment
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QUIZ
MODULE 5: DETAILS IN THE SHOT
MODULE 6: INDIVIDUAL VISUAL STYLE
MODULE 7: PEOPLE IN THE FRAME
MODULE 8: COLOR SOLUTIONS
MODULE 9: FOR MOBILE PHOTOGRAPHY
MODULE 10: CAPTIONS FOR YOUR POSTS
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10.1 Write original, concise and interesting captions (+35 great examples)
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10.2 Use the word “comment” in your captions
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10.3 Use the word “like” in your captions
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10.4 Ask questions in the captions of your photos
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10.5 Use call to actions in your image captions
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10.6 Post image quotes
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10.7 Tell a story
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QUIZ
MODULE 11: THE RULES OF MAKING POSTS
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11.1 Start your Instagram account and upload 2-4 images
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11.2 Use Hashtags (+ 11 great examples)
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11.3 Post at the right time
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11.4 Do not post similar photos next to each other
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11.5 Post on the right days
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11.6 Don’t be afraid to post often
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11.7 Use Location (+ trick to attract new followers and drive account growth)
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11.8 Use services to schedule your Instagram posts
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11.9 Tag people and pets in your photos when relevant
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11.10 Combine multiple photos into a collage for maximum engagement
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QUIZ
MODULE 12: ACTIONS AFTER YOU MADE A POST
MODULE 13: THINGS TO BE ANALYZED
MODULE 14: INTERACTION WITH OTHER ACCOUNTS
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14.1 Like others’ photos, leave comments and follow new users
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14.2 Follow your competitors’ followers
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14.3 Comment on your followers’ posts
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14.4 Attract visitors from other social networks
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14.5 Follow people who use hashtags #followme and #likeforlike (+ list of top hashtags)
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14.6 Network with Instagram influencers
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14.7 Arrange an Instagram giveaway
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14.8 Co-promote the Instagram contest or giveaway with other users
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14.9 Use automated services to find new followers
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QUIZ
MODULE 15: TIPS NOT TO FORGET
BONUS: CHECK LIST
ADDITIONAL MATERIALS
